Sunday 25 February 2018

WEBSITE: Initial Comparison Between Dua Lipa - Metallica EGs

In this post I will be comparing the two website examples 'Dua Lipa' and 'Metallica' based around the following themes:
  • Top List
  • Artist Title/Logo
  • Personal Direct Address
  • Social Media
  • Merch
  • Pushing latest album/splash page
  • Colour Scheme
  • Buttons/URLS/Links to record label

  • Fonts  
  • Integration of video/YT + other streaming/download
  • Format
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MVID: Possible Influences

VENIOR - Sugar Rush
POSSIBLE INFLUENCES:
1. The slow motion effect on some of the footage.
2. The slow motion to fast motion effect.
3. The flashing lights effect in many colours (red, dark blue, green).
4. The location of a shower and of a deserted non-filled pool.

Rihanna - Needed Me

POSSIBLE POINTS OF INFLUENCE:
1. The slow motion effect on all the footage. 


Young Guns - Bones
POSSIBLE POINTS OF INFLUENCE:
1. The slow motion effect.
2. The black and white filter/effect.
3. The location of the abandoned building.
4. The narrative idea of a person angry and throwing things e.g. chairs (in slow motion).
5. The ballet like dancing in slow motion. 

Astrid S - Bloodstream
POSSIBLE INFLUENCES:
1. To use a title for the artist's name and maybe the song name too at the very start of the video.
2. The city location, landscape.
3. The underwater filming.
4. Putting a video on a projector and the artist stands in front of the projector making the video go over them too.
5. Filming the city lights/shop lights.

ALMA - Chasing Highs
POSSIBLE INFLUENCES:
1. The overall style (hairstyle/colour, clothes) and fashion of the artist.
2. The close ups of neon lights (on casinos, shops, cafe's).
3. The close up shot of a foot stepping in a puddle.
4. The footage being in slow motion.
5. Some of the footage being in fast motion.
6. Going from present motion/fast motion to slow motion.

Mabel - Bedroom
POSSIBLE INFLUENCES:
1. The location.
2. The coloured lighting (purple here).
3. The overall fashion (clothes, hair) and style of the singer and dancers.
4. The song title and artist name appearing at the start of the video. 
5. The use of pillows, cushions and mattress as a floor.
6. The singer dancing while lip syncing with backing dancers.

Sigrid - Don't Kill My Vibe
POSSIBLE INFLUENCES:
1. The flashing effect on the footage.
2. The camera movements going from side to side.
3. The location.

MØ - Kamikaze
POSSIBLE POINTS OF INFLUENCE:
1. The clothing that the singer and characters are wearing.


Thursday 22 February 2018

Creative Approaches To Eval Questions

EVALUATION Q1a Conventions
EVALUATION Q1b Representations
1. Top of the Pops Show - top 10 theorists - representations question.

EVALUATION Q2 Branding
1. Skype press launch, album launch, magazine interview of Astrid S's new album and new video. 
2. Chat show interview set up with the music video director of Astrid S's 'Bloodstream' in the style of 'MTV Breaks'.  
MTV Breaks Music Video Director Interview














EVALUATION Q3a Audiences
1. Instagram live - celebrity Astrid S responds to questions from fans or on Reddit AMA (Ask Me Anything). Q and A Session with Astrid S. 

2. Getting the audience to comment on video at different times e.g. 02:24. 'Bug'.

3. Chat show interview set up with the music video director of Astrid S's 'Bloodstream'.


EVALUATION Q3b Distribution 
1. Mastermind Show for distribution question - need 2 videos for this question. 

EVALUATION Q4 Technologies 
1. Shopping channel for Sony A58 "We have good bargains on some older camera models". Phone number on it. Tripods, GoPros. 

2. YouTube Video Review from a content reviewer on YouTube for equipment - GoPro 5 Hero v GoPro 5 Session comparison .

3. Me standing infront of greenscreen - FCPX Guide - Greenscreen etc. chapter 1, chapter 2

AUDIENCE FEEDBACK 3: Rough Cut 2

Here is some audience feedback I got from fellow media students in my school, for Rough Cut 2. I got this feedback through the team Media ALL Y10-13 on Microsoft Office Teams.
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Wednesday 21 February 2018

Saturday 17 February 2018

SOCIAL MEDIA 2: Instagram

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SOCIAL MEDIA 1: Twitter

Here is a list of all the social media posts I posted on twitter from oldest to newest:

Consistently throughout the year, I asked people to comment, pretending to be fans, on each social media post e.g. my friend James commented things which his account - '@jamesjohnson214' and my other friend josh commented with his account - '@joshua_kornfeld', and he also set up fake accounts such as '@Katemarie9921' and '@iamliam62'. I also set up fake accounts mimicking fans e.g. '@ariahayward5', '@httpsadgirltm', '@astridsloverrrr', '@SophieRasmuss20', '@diamonddog844', '@orlahogan7'. 









































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Tuesday 6 February 2018

FCPX: Greenscreen

In this video I will show you how to put a background on a clip with a greenscreen background. I will demonstrate this with some footage for my music video:
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Sunday 4 February 2018

INDUSTRY: Music Video Formats

I have discovered, after looking at multiple examples, that there are multiple different music video formats, these being:
  • Official music video
  • Lyric video
  • Visualiser/Visualette video
  • One-take, single shot music video
  • The album trailer
  • The special edition or merchandise unwrapping video
  • Audio video
  • Official live music video
  • Behind the scenes video
I am going to give examples for each kind of video:

OFFICIAL MUSIC VIDEO
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LYRIC VIDEO




VISUALISER/VISUALETTE VIDEO
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ONE-TAKE, SINGLE SHOT MUSIC VIDEO
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THE ALBUM TRAILER
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THE SPECIAL EDITION OR MERCHANDISE UNWRAPPING VIDEO
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AUDIO VIDEO
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OFFICIAL LIVE MUSIC VIDEO
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BEHIND THE SCENES VIDEO
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After doing some more research into the artist I have chosen, I discovered the kinds of music videos she has posted on YouTube. She has got official music videos, audio videos, lyric videos, live videos and a behind the scenes video. This has inspired me to do the same for my promo package - to produce multiple videos e.g. visualiser, lyric video, behind the scenes video for my artist. 
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Astrid S - Atic (Lyric Video)


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Astrid S - Hyde (Official Music Video)
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Astrid S - Paper Thin (Live)
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Astrid S - Hyde (Behind The Scenes)
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Saturday 3 February 2018

FCPX: Layering

In this video I will show you how to create a layering effect on footage by layering clips over each other. I will demonstrate this with some footage from my music video:
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